AIR® Blog

Attitudes In Reverse® Reinforces its Mission to Address Increasing Mental Health Challenges among Youth

Attitudes In Reverse® Reinforces its Mission to Address Increasing Mental Health Challenges among Youth May Is Mental Health Awareness Month; May 7th Is National Children’s Mental Health Awareness Day   PRINCETON, NEW JERSEY (May 1, 2026) – While May holds a special meaning for individuals in the mental healthcare field, it is particularly poignant for…

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Shoes draw attention to mental health

Kenny Baker was kind-hearted, a star swimmer on two swim teams, and a lifeguard at the local YMCA. He had many friends and a girlfriend. Everyone loved him. At age 15 he was diagnosed with depression. Within a year, he was also diagnosed with a severe anxiety disorder. He was embarrassed by his illness, and…

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Attitudes In Reverse® Honors Neelima Mahapatra and West Windsor Gives Back as Partners in Hope

PRINCETON, NJ, October 2, 2025 – In addition to being residents of West Windsor, NJ, Neelima Mahapatra, Councilwoman Sonia Gawas and West Windsor Lions Club member Rachna Sharma have in common their connections with and support for Attitudes In Reverse® (AIR®), a Princeton-based nonprofit dedicated to saving lives through mental health and suicide prevention education.…

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It Takes a Village to Raise a Mentally Healthy Child

It Takes a Village to Raise a Mentally Healthy Child By Tricia Baker • September 2025 Raising a mentally healthy child is a communal effort involving many people and groups — parents, teachers, school counselors, grandparents, neighbors, and sometimes dogs. Today, 1 out of 5 youth is struggling with a mental health disorder. Only one-third…

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West Windsor Plainsboro High School Students Form AIR Club

Two sisters created the AIR Club at West Windsor Plainsboro High School South this school year to increase mental health awareness and Attitudes In Reverse’s message for their peers. Mary Nielsen, a junior, and Elizabeth Nielsen, a senior, run the school club, which will be supporting AIR and participating in Mental Health Action Day on…

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Congratulations to Lee Hornick, New Board Member

Lee Hornick is the Founder and Chief Program Director of Business Communications World-wide, a business conference and webinar development and sponsorship organization. He has produced worldwide conferences for organizations that focus on a variety of business issues and trends, with topics including marketing, branding, corporate communication, change management, employee benefits communication, crisis and issues management,…

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